Google Next OnAir
As the pandemic continued into 2020, Google Next went fully digital and the Slalom Global Partner Marketing team quickly aligned to show up digitally as well.
In order to keep Slalom’s work with Google Cloud top of mind, an interactive experience was created to share new and existing thought leadership curated by Slalom SMEs.
This included content recaps throughout Google Next OnAir, relative use cases and articles to show how, together with Google, we can help our customers solve their greatest business problems.
You can view the experience here.
Key Learnings / Discoveries (on Ceros)
Embedding 3rd party content (interactive game)
Weekly updates with new content (best practices to speed up process)
Building for mobile (first mobile experience, limitations, process)
Multi-page experiences (additional best practices)
Deep linking (more best practices and limitations)